The astonishing thing was that not a one
of them was worth a second look, and I'm
talking about some very large agencies.

First, the ice cold designs are immediate turn offs.

Second, most of them read like a bad corporate report.

Third, you have to think that if they can't
design a website well for themselves, how
are they going to do it for you.

By the look and feel of these websites you
would think that none of the people involved
here have ever sold anything. In fact, I'd be
willing to lay a pretty large wager that none of
the people involved in these agencies have
any belly to belly sales experience at all.

And my second wager would be that the
"creative" people have way too much influence
over how business is done. Creative people are
a nice thing to have, and I employ numbers of
them for various projects at The Joan Randall
Agency. But they never have the last word.

Ever.

I always make all the final determinations about
what is good and what isn't.

There is only one determining factor about an ad
that is important. It is an extremely simple exercise,
and today it is forgotten while the industry pats itself
on the back for a job well done.

If an ad makes money it's a good ad. If it doesn't
make money it's a failure, and I don't give two hoots
in hell about how many awards it wins for this or that.

Make money...good.

Fail to make money...get fired.

Ads don't have to be pretty, they don't have to have
beautiful models in them, they don't have to have
the best photographer on the planet, and I could go
on and on.

What they have to be is effective, and you know an ad
is effective when consumers take out their wallet and
hand over their cash or credit card. That means that
all the right triggers were pulled and that the consumer
wants what you have to sell. And hopefully, they'll need
your product over and over and over again.

Don't get sucked in to the dog and pony shows these
mega agencies put on. They could care less if your
product sells.

Here at The Joan Randall Agency we care about
whether or not you make money. We're a profit
driven business, and we want you in the win column.

One website I looked at today has floating colored dots.

Floating colored dots!

That would never have passed muster here.

Spend your hard earned money with an agency that
knows what it's doing.

We are the straw that stirs the drink.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. Have a happy and safe Indepence Day.

thejoanrandallagency.com
206 407 3124

I say lets BBQ some vegetarians for the Independence
Day celebration.

One of the pitches these yokels were trying to sell
was a veggie riblet. I can't even imagine what hallucinogens
you would have to be taking to think that a pressed veggie
riblet would be better than a slab of baby back ribs just
pulled from the grill.

Or that one of those disgustingly dry Boca Burgers is
really a substitute for a medium rare slider complete
with lettuce, tomato, onions, and pickles.

(Ketchup and mustard optional)

And I don't want chickpea salad substituting for old
fashioned German potato salad with bacon.

It just isn't right.

And why would anyone listen to somebody like
Pamela Anderson, who while she doesn't eat meat,
allows herself to be a guinea pig for chemical
enhancement. There must be something in her diet, (
I think it's the eggplant), that keeps her from
generating new brain cells, and coming back to
Tommy Lee.

There's a Puerto Rican joint not that far from where
I live that roasts whole hogs. If I get just one request
before I pass on it will be one more stop for the big
pig platter there. It might be too late, but maybe I can
have them cater my Independence Day Backyard Blowout.

The menu will be simple.

Bring meat.

Lots of it.

And some cold beverages.

I'll be the grillmaster.

(You'll know it's me because I'll be the one wearing the fur coat.)

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. I know a lot of people are taking a long
weekend, so be careful out there, and please
don't drink and drive. Eat plenty of meat,
and thank God you live in the greatest country
in the world.

thejoanrandallagency.com
206 407 3124

Hear a certain phrase used by a prospect...use a certain line
to get a response. This is all fine and good in uncomplicated
situations, and for small deals, but it is useless when things
get larger, and more complicated.

Here you need to learn the fine art of horse trading, or giving
to get something in return.

A friend of mine in restaurant sales demonstrated this to me
many years ago. He walked into a clients restaurant around
lunchtime, and he found the owner desperately trying to get
ready for lunch because employees had decided not to
show up that day. He took his jacket off, hung it up, and
started pitching in. He had me do the same, and gave me i
nstructions as he went along. I got my first lesson in
"busting suds."

Within thirty minutes the kitchen was ready, and he told
the owner to go out front, and we would handle the kitchen.
Together, we handled about 150 people for lunch, and
then we cleaned up, leaving about 230 in the afternoon.
The owner was extremely grateful, and thanked us profusely.

The next week we met for lunch and I asked him about
that account. He told me that prior to that day we pitched in,
he owned about 25% of the business in that restaurant.
After our day in the kitchen, the owner gave him almost
80% of the business, which took him from being a secondary
supplier to the primary supplier.

His weekly commission rose from about $55 to over $400.
When you annualize that...it is $2860 versus $20800. That's a
very substantial increase. And all because he was willing to
give something without ever asking for anything in return.

He used this priciple all the time, and very rarely did it not
work. One time at an industry function I asked some folks
about his chef skills. One guy told me, "He's forgotten more
skills than most chefs today have acquired."

That's pretty high praise.

Another told me that he saved his job by showing him how
to put together a menu that was first class, and made money
something that isn't easy to do. "After a while," he said, "You
just ended up doing business with him."

This is a very simple philosophy. Give...and you shall receive.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. Give yourself a gift, and contact us here at:
thejoanrandallagency.com, or call 206 407 3124.
We can help you put more money in your pocket starting
today.

Lately Fat Fritz has been on a crusade against the oil
companies, and anyone else he thinks make "obscene"
profits. He has allies like Joe Biden, Tom Dodd, and
Nancy Pelosi. All of them are on the record as wanting
to take a look at corporate profits, which they claim are
excessive, and evil.

According to that logic, the majority of businesses in
America must be evil, and John Q Public must be
Satan himself.

I was talking with a Buddhist friend of mine the other day,
and I asked him what the Buddhist point of view would be
on this issue. He laughed, and said the answer might
surprise me. I told him to hit me with his best shot.

It was just then that Fat Fritz arrived, beer in hand.
I told him that Lama was just about to tell me what
Buddha thought about business. He smiled fron ear
to ear, and said that Buddha would agree with him.

Lama started by saying that Buddha fully approved
of doing doing business. Then he said he not only
approved of doing business, but that it was the duty
of a businessman to make as much money as possible.
The more money he made, the more spiritual he would
become. In fact, he said the wealthier a man is, the
better. The more money he had, the more money he
could put in circulation.

By chance I looked at Fat Fritz, and all the color had
drained from his face. His mouth was hanging open,
and I thought he was going to fall off his chair. He was
dumbfounded.

Even Lama paused, and asked Fat Fritz if he was okay.

Fat Fritz said that he had never heard such a thing,
and that he thought true Buddhists gave up everything.

Lama said a Buddhist could give up everything if he
wanted to, but didn't know what purpose that would
serve, other than another hungry mouth to feed.

Then he went on, saying that many well meaning people
come to Asia to learn about Buddhism, and when they
get home they distort the meaning of what they have been
told for any number of reasons. They create what he called
Ultra Light Buddhism, which really has no relationship at all
to what Buddha actually belived.

But politically it is very palatable, and no one rebukes
them for misusing the truth.

Just for kicks I asked Lama about the oil companies. I
wanted to see if I could really shake up Fat Fritz.

"They are doing their jobs," replied Lama.

"They pay tens of thousands of salaries, and they
provide an income for those who invest in their companies.
Isn't that what they are supposed to do?"

Fat Fritz started warming up. "But they made $40 billion
dollars in the middle of a recession. Isn't that obscene?"

"No," said the Lama. "Wouldn't you expect the largest
company in the world to have large profits? I think I would
be looking at the other companies who can't seem to do
things right, or are breaking the law by misusing other
peoples money."

Fat Fritz went silent. I only wished it was that had shut him up.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. What we do here at the ranch is try to help you
maximize your hard earned money. We do things better,
faster, and at a price that is more than fair.

thejoanrandallagency.com
206 407 3124

You may not know that Washington, D.C., had the toughest anti-gun law in the country, and that it also did not work at all, in spite of all the rhetoric from city officials, and D.C.'s very own special city council.

The "District" as it is known there, has had one of the highest
rates of crime in the country. In fact, it led the nation in homicides per capita for a number of years, only recently being eclipsed by Baltimore, a mere 40 miles down the road.

All these stats were gathered while that tough anti-gun law was in place. Senator Jim Webb from Virginia carried a gun with him at all times in the District, and when caught blamed it on an aide. Nobody in Washington is responsible for anything.

Barack Obama was both for the D.C. gun ban, and a big supporter of the 2nd Ammendment, two positions that most normal people couldn't hold. But when you're a saint it's easy to be for two positions on the same issue.

Driller John, (except in ANWR), has been on the right side of this issue for some time, so let's give him some credit here.

Now maybe others in the seven states that still have restrictive gun laws will be emboldened too, and file lawsuits with the court. They had better hurry though, because this correct decision on gun ownership could be flip flopped by the next presedential appointment.

But today the news is good, and we should celebrate.

A man, or woman, can defend their castle, even in the District.

Bravo Supremes, you got it right.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. "Lock and load. Is there anybody downrange? Fire on my command! Fire!"

At that point many years ago about 250 M16's opened fire at the same time. I still remember the noise, and the smell on the firing range. I also remember thinking that I was certainly glad to be on the right side of the bullets, and that nobody was firing back.

Guns are not toys, whether you're a soldier or civilian. Now criminals in the District will have to think twice before brandishing a weapon, because they won't know if their intended victim has one too.

thejoanrandallagency.com
206 407 3124

There is an old saying that the further up the ladder of success you climb, the bigger target your keister becomes, and the more people are willing to shoot at it.

It certainly is true, and I have the bullet holes to prove it.

So we are left with the question of what to do.

Legendary marketing expert Dan Kennedy says we should celebrate our critics, stamding up and shouting, " Yes! Yes!" because the more critics we have, the more successful we are, and will become.

The Zen Master of the Internet, Matt Furey, just ignores them completely. He views them all as a complete waste of time and space, and just makes them disappear in his mind.

Both Furey and Kennedy occasionally answer their critics, but not by name, because this only serves to make the flames burn higher. "What these people want is attention," say both of them, "and not giving it to them drives them crazy."

The other reason they don't publicly answer their critics is that the other side will undoubtedly publicly post any answer they make, and rarely, if ever, will they post the entire piece.

Here's another thing to keep in mind.

Critics very rarely buy what you are selling.

And it doesn't matter, even if you make the changes they want you to, they still won't buy. All they want to do is complain, which is the only thing they are good at.

That's a fact, but you needn't get wrapped up in it. Critics are not your problem, especially if they are not buyers. You should spend no time worrying about them and whatever screwball ideas that they have.

Just move on. Taking care of real customers is hard work.That's where you should devote your time.

And one more thing. If a critic ever threatens you, he or she has broken the law. Save all their correspondence in a special file. If they use the phone, record their calls. This stuff is very helpful if you ever need to take very strong action against them.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. If you haven't contacted us here at: thejoanrandallagency.com, or called us at 206 407 3124, you may be putting as much as 50% of your advertising dollars in the sewer and flushing them downstream.

http://www.news3online.com/index.php?code=67pwE1W43k990mXJ25IA

From the big saddle,

Jim Whelan
The Chairman of the Board
And new Presidential Candidate

thejoanrandallagency.com
206 407 3124

I currently have a guy I am mentoring in the sales business, and we started working together sometime last fall. We had a phone session today, and he had some incredible statistics to share with me.

Since January of this year, he has increased his sales by 100% over last year, and he still has six months to go. He has increased his big ticket sales by 50%, and his closing percentage by 60%. He will increase his personal income from $250,000 to $500,000 by the end of the year.

He is a very happy camper, and I'm going to have to increase my consulting fee, which is always a good thing.

The amazing thing is that we are only 20% into the program I designed for him, and he has had out of this world results.

The one attribute that he has that really stands out is his willingness to accept and implement the advice he receives. He takes one step at a time, implements it, and moves forward.

Then he takes another step, adds it to the first, implements it,and moves forward again. He told me today that most of his prospects now close themselves, and ask him what kind of payments he accepts. They also inquire about what other programs he has, because they clearly see the long term benefits of the relationship.

The whole key to his quantam leap is to accept and implement what I have taught him. When I mastered this simple concept, I made my own quantam leap, and it's been an exhilarating ride.

There are a lot of very smart people out there who are ready, willing, and able to help you. They're not free, but you should spend the money without a second thought. It will come back to you in spades.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. You can get a consulting session with me that will definitely help get your business on the right advertising track. It isn't free, but it's worth every cent. Contact us for
details at: thejoanrandallagency.com, or call 206 407 3124.

That would be way too much too expect, especially of Rich,
who is a Billy Jay Fellowship winner, and the the only exception
to the "even a broken clock is right twice a day" rule.

The columnist would be David Brooks, and on June 20th he
wrote a piece in the Times called "The Two Obamas."

It's worth reading.

And remembering.

It may get read, but I doubt it will be remembered. Obama is
on the fast track to sainthood, and I don't think anyone can
stop the train.

There is hope however.

And it lies in the price of gasoline. You see, when Saint Obama
gets to Washington, he might not be able to raise taxes. Even
on those evil corporations that provided him with a $4 million dollar
income last year. But remember, his advice to college graduates.
"Ambition is not a good thing." Except for him.

Gas prices are not coming down soon. A windfall profits tax will
not bring down the price of gasoline, it will raise it higher. The
public won't stand for higher gasoline prices and higher taxes.

No matter how silky his voice and words, Americans can count.
And if they have less money under Obama than with Bush, they
are not going to be happy. Add the gazillions of dollars for absolutely
idiotic green projects, and he will be a one term disaster.

Brooks chronicles Obama's record. He voted "present" 130 times
in Illinois.

He took no stand on any controversial issue.

He did nothing in the U.S.Senate.

Brooks calls him "Fast Eddie."

And a ruthless opportunist.

I'm more interested in the ruthless opportunist.

Like our old friend Billy Jay, Obama may know what to do to get to
the White House. The problem is knowing what to do when you get
there.

Dick Morris says Billy Jay spent the first four years learning how
to be President. Then it didn't matter anymore.

I don't think Obama has fours years to learn the job. In Washington,
most of your friends have deserted the ship by then.

Brooks is ambivalent about the two Obamas.

He shouldn't be.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. We do it all here at: thejoandallrandallagency.com.
Newspapers, magazines, radio, television, whatever your
media needs. And we do it better, faster, and cheaper than
our competitors.

Call 206 407 3124

One thing I can tell you is that I don't spend all my time
on the phone making calls. I don't start my day at the
crack of dawn either. The are some sales organizations
that force their people to start making calls at 7 AM, take
lunch at 12:15, and call it a day at 6 PM.

You can make some money that way, but that style
doesn't suit me very well. Sometimes, when things
aren't going my way, I don't work harder, I take a day
off. That would send a lot of sales managers blood
pressure through the roof, but it works for me.

For optimum selling, you need to be relaxed, and confident.
Sometimes you can get too keyed up, and you may think
you're doing a bang up job, but the reality is that you aren't.
Your tension shows through to the customer, and they pick
up on it.

Nobody wants to buy from "Nervous Pervis."

There really isn't a concrete answer to the question.

Nells, a friend of mine from way back, used to go over his
weekly quota on Wednesday. He played golf Thursday and
Friday, and this used to drive his sales manager crazy. He
would raise his quota, and Nells would still be ahead of the
game by close of business on Wednesday.

Golf was part of his selling strategy. He made most of his
deals Thursday and Friday, and filled out paperwork Monday,
Tuesday, and Wednesday.

The sales manager fired Nells. Nells went to work for a
competitor, and took 90% of his business with him. And
then he landed a couple of whales. And you could find him
on the golf course every Thursday and Friday.

Another friend of mine named Ted started work at 530 AM.
He finished at 230 PM. No ifs, ands, or buts, he was locked
down at 230. And get this this, 80% of his business was
done before 10 AM.

It's not how many hours you log. It's how efficient you are
with the time you are doing actual selling. Don't waste an
hour when you can finish in 15 minutes. And don't waste 15
minutes when 2 minutes will do the trick.

The bottom line is dollars, not hours.

I once dropped my largst account after I analyzed it. The
profit margin did not justify the service time it required. Sales
volume is not an indicator of good sales. Large, marginally
profitable deals are often not worth the time and effort required
to see them through.

Once when I was pretty green I made a very large sale. I told
an older salesman about it at lunch. He asked me a question,
"How much did YOU make on the deal?"

Think about that, and you have the answer to the first question.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. Optimism continues to run high here at:
thejoanrandallagency.com.

Our clients continue to get more exposure, and make more
money than their competitors. Call 206 407 3124 to find out why.

Now I heard any number of things, pure pessimism, stock
market theories, fierce competition, prospects saying no,
and then the one tht really got to me, waiting for busines
conditions to pick up.

That one really threw me for a loop.

Successful salespeople sell in all kinds of conditions. One
of my friends was in the middle of a sales presentation to
a Thai family when the power went out. He went to his truck,
pulled out two powerful flashlights, and brought them inside.
The flashlights helped the family find candles, and he finished
his presentation, and did all the paperwork by flashlight, and
candlelight. That was a $38,000.00 deal.

Almost everybody else I know would have packed it in when
the power went out. This same salesperson once drove over
two hours to see a prospect, a farmer. When he arrived, the
farmer was on the roof of his barn, and refused to come down,
saying he changed his mind. My friend calmly removed the
ladder from the side of the barn, and told the farmer he could
stay on the roof as long as he liked.

Then he walked back to his truck with the ladder.

Suddenly, the farmer had another change of heart. Two hours
later they wrapped up a $30,000.00 deal.

Sales ain't bean bag.

Just like the Marines, you adapt and improvise, depending
on the conditions you find. I often surprised prospects by
showing up in the middle of a storm. Believe me, it isn't hard
to close those deals.

Business conditions will never be ideal. The market will never
do just exactly what analysts think. What benefit can you
possibly get by waiting?

I can guarantee you one thing you'll get by waiting.

No sales.

No revenue.

No paycheck.

That certainly is not a pretty picture.

What all these excuses boil down to is fear. And any salesman
with fear in his heart is not going to be successful.

Good salespeople need to get positive, and stay positive. If you f
ollow that simple rule, you'll weatherproof yourself.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. Are you running your ad in the right place?
Let us help you find where the "real buyers" are.
Contact us at: thejoanrandallagency.com, or call 206 407 3124.

Yesterday I was on the phone with a business
associate from Texas, and he told me the heartbreaking
story of meeting two young Army soldiers who had both
lost limbs in Iraq, and who are still waiting for their artificial
limbs. They have a lot of anger at the Army, who they feel
has lied to them numerous times during their ordeal.

Both of these heroes are now 19 years old, and when their
country called on them, they didn't hesitate, they didn't ask
for all kinds of paperwork, they didn't try to get by on the cheap.

They went and did what may be the most dangerous job in
the world. Not only that, they left a piece of themselves in
that hellhole so that people they don't even know might someday
be free.

And now they are all but forgotten, ignored by government
bureaucrats who are cowards of the worst kind. After making
sure that they will never have to get close to the battlefield,
they smugly sit around making decisions about who should
get an artificial limb, and when, and how much they are willing
to pay.

Then on top of this, the VA adds insult to injury by using vets
as guinea pigs in drug trials. And I'm sure there are many, as
yet to be discovered injustices going on to. Where there is
smoke there is usually fire, and in the military, where there is
smoke and fire, there is usually a large bomb ready to explode.

Walter Reed was the last straw for me with the Bush administration.
The drug testing is just icing on the cake. But Obama, an anti-military
guy, isn't the answer.

Maybe the best thing we can do is close the VA, and let these
heroes be treated in hospitals all over the country, where the extent
of their injuries can be seen by more than just a few bureaucrats
who aren't accountable to anyone.

Is Walter Reed fixed? If I was at a Presidential debate, I would
certainly be asking. And just what is the government doing about
putting seriously injured soldiers and their families back together?
And for god's sake, why are we using veterans as guinea pigs for
the government and large pharmacuetical companies?

I want answers to these questions. Don't you?

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. Sometimes you have to be interested in more than
just business. We all owe a huge debt of gratitude for those
who have served the country without question.

thejoanrandallagency.com
206 407 3124

A slump is when you don't sell anything, for those not
in the sales biz. Normally you make a certain number
of calls in a week, and you sell a certain percentage of
those calls. You get what is called a closing percentage.
This is a term that has some value, but it never really
tells the whole story. Many lazy sales managers use it
as the the be and end all statistic, even though there are
many other factors involved in successful selling.

My closing percentage was normally around 40%. That
means that out of 10 calls, I picked up the check 4 times.
Good salespeople close 25% of their calls. Very good
salespeople close 30% of their calls. Closing at 35% or
more puts you at the top of the feed chain.

Even at a 40% close rate, I wasn't number one. That
belonged to a legendary salesman named Max. He was
a huge guy, 6'8", and he weighed in around 275. He was
like the worlds friendliest bear.

Max closed at 72%. I've never been in any organiztion
that had a guy like Max. He really was the guy who could
sell ice to Eskimos. One time Max went into a bad slump,
and I remember it because I hit one at the same time.

The slump lasted eight days for me, and nine for Max.
The sales manager beat me up every day, because you
can't talk that way to a guy as big as Max. He wanted me
to change everything I did, and the way I did it.

I never listened to anything he said. The reason he was a
sales manager was because he was a 25% closer. I made
double the money he did, and I won lots of incentive prizes
too. I bumped into Max the sixth day of the slump, and he
asked me what Mr. Clean was saying. I told him, and he
looked at me and said, "You aren't changing anything are
you?" I said no, and he nodded, throwing in a few expletives
about Mr. Clean.

Two days later I made a huge sale, one of the biggest I ever
made. For the next 10 days I closed at 58%. Max broke loose
the day after, and closed 13 straight sales.

The lesson is this: If you are a good salesperson and your
system works, don't change it because no one is buying for
a few days. It happens. Just keep on doing the best job you
can, and sooner or later the earth will tilt slightly in your direction.
You'll start picking up those checks, or filling in those credit
card numbers.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. Stay the course! Or get on the course and start playing.
If you don't offer your product to the public in a big way, you'll
always be small potatoes. And who wants to be tater salad?

Contact us: thejoanrandallagency.com, or call 206 407 3124.

I started watching the golf tournament Thursday out
of curiousity. Usually I use golf as a Sunday afternoon
sleep aide.

But this time, with Tiger coming off knee surgery,
and also because he was paired with Lefty for the first
two days, I thought it would be interesting to tune in
early. Lefty did a little too much thinking again before
the Open, opting not to include a driver in his bag.

The results of that bit of shortsightedness became
evident fairly early, with Tiger outdriving Lefty by 60
plus yards off the tee, and in the fairway.

Tiger wasn't mistake free by any means, but he
scratched and clawed and hung in there by any
means necessary, and some looked painful at times.
Then he creeped into the lead with some brilliant
play Saturday.

Sunday he was hanging on, then fell off a bit, then
charged back in the last moment to force a playoff.
So today he goes mano a mano with Rocco Mediate
for 18 holes to determine the champion.

It's as if Tiger is saying, "I'm crippled, and I can still
beat the rest of you."

If he wins, I think the psychological impact on the rest
of the best players in the world will be huge. In effect they
are being beaten by a man on one leg.

I think I have a little Tiger Woods in my tank. I've
weathered more than a few storms building this
business, and I've endured more than my share of
criticism while doing it. But like Tiger Woods, I've
shrugged it off, and focused on what I want to do.

Many of the accounts I now service I won through
dogged determination. When all the other competitors
threw in the towel, I soldiered on, making call after call.

Watching Tiger Woods play over the weekend I wished
I could clone him a number of times and put him on my
sales team. What if I had 10 salespeople who like me
and Tiger, refused to give up?

I can only dream about that.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. It's back to Boston for the big celebration
this week, because the Celtics wanted to win at
home. My apologies to Laker fans, who are just
going to have to wait. (Forever, I hope!)

If you have a spare moment this afternoon, tune
in and watch how a true champion competes. Then
contact us here at: thejoanrandallagency.com, or call 206 407 3124.

It started early this morning at a medical lab, where I
had an appointment at 830 AM. They showed me in at
850 AM. No apologies, no reason for the delay. So my
schedule is now off by half an hour.

Then I had an appointment at the bank at 10 AM. And
I want to tell you, I am not your Joe Average customer.
I have six accounts in this bank, and they contain a good
number of zeroes.

I was ushered in the bankers office at 1018 AM. A half
hearted apology, and a laugh like it really wasn't all that
important. So now I'm an hour behind schedule for the day.

I had a conference call scheduled for 1130. The other party
wanted to rechedule for 1 in the afternoon. "We've been
extremely busy," they said.

Huh?

I'm busy too, and I can tell you one thing, I'm never late
for an appointment.

Being late is a sign of disrespect.

If you're a salesperson and you're late for an appointment
with me...I'm not buying. Period. I don't care how good your
product is, or how well you presented it.

It just ain't acceptable to be late.

More people need to feel this way.

From the big saddle,

Jim Whelan
The Chairman of the Board

P.S. A day late and a dollar short. Those words will never
be spoken about The Joan Randall Agency. We work extra
hard to show up 10 minutes early, and leave late.

Contact us at: thejoanrandallagency.com, or call 206 407 3124.